Ixabiso leNgxelo yoMsebenzisi ekuphuculeni izikhokelo zoMsebenzisi

Ixabiso leNgxelo yoMsebenzisi ekuphuculeni izikhokelo zoMsebenzisi

IMPENDULO

Ukusabela okanye iqhekeza lolwazi malunga nokusebenza komntu, izenzo, okanye umsebenzi waziwa njengengxelo. Ngenjongo yokunceda ummkeli ekuqondeni amandla abo, iindawo zophuhliso, kunye neendlela abanokuphucula ngazo ukusebenza kwabo okanye iziphumo, kubandakanya ukwenza uqwalaselo, amagqabantshintshi kunye nezimvo.

Impendulo inokunikelwa ngomlomo, ngendlela yokubhala, ukureyitha, okanye ukugxeka okwakhayo. Inokuvela kubantu abahlukeneyo, kuquka abaphathi, abantu osebenza nabo, abathengi, okanye abasebenzisi bempahla yorhwebo okanye inkonzo. Ingxelo inikezelwa rhoqo ngenjongo yokukhuthaza ukuphucuka, ukufunda kunye nenkqubela phambili. Ingxelo esebenzayo ihlala inika ulwazi oluchanekileyo olunokuthi lusetyenziswe, lugxile kwizenzo, kwiziphumo, okanye kwiindawo ezithile ezifuna ukuhoywa. Inikelwa ngembeko, ngokungenanjongo, nangendlela eluncedo. Ukugxekwa okulungileyo nokwakhayo zombini kuthathelwa ingqalelo kumagqabaza abanzi, anika ulungelelwano viewinqaku.

Ingxelo iluncedo kwiimeko ezahlukeneyo, ezifana neendawo zokusebenza, iindawo zokufunda, iinzame zokuyila, kunye nonxibelelwano phakathi kwabantu. Isebenza njengesixhobo sophuhliso, ukucamngca, kunye nonxibelelwano, ukunceda abantu okanye imibutho ekuqhubeleni phambili nasekufezekiseni iinjongo zabo. Ukuthetha ngokuphandle, ukukulungela ukuphulaphula, namandla okuqwalasela izinto ezahlukahlukeneyo viewamanqaku ayimfuneko ukufumana impendulo. Inika ithuba lophuhliso kunye nokuzazi, okwenza abantu bathathe izifundo kwiimpazamo zabo kwaye baguqule ukuziphatha kwabo njengoko kuyimfuneko. Ukuze kuncedwe uphuhliso, inkqubela kunye nophuculo, impendulo yinkqubo yokunika ulwazi, imigqaliselo, neengcebiso ebantwini okanye kwimibutho. Sisixhobo esibalulekileyo kwimfundo, unxibelelwano, kunye nenkqubela phambili kwiinkalo ezahlukeneyo zobomi.

IMPENDULO YOMSEBENZISI

Izimvo, amagqabantshintshi, kunye neengcebiso ezenziwe ngabathengi bezinto ezilungileyo, inkonzo, okanye inkqubo zibhekiswa kuyo njengengxelo yomsebenzisi. Sisixhobo esiluncedo solwazi esinceda iinkampani ekuqondeni iimfuno, ukhetho, kunye namava abasebenzisi bazo. Iindlela ezahlukeneyo, kubandakanywa uphando, phakathiviews, kwi-intanethi reviews, amaqonga eendaba ezentlalo, kunye nokudibana nenkonzo yabathengi, ingasetyenziselwa ukufumana impendulo yomsebenzisi.

Izimvo zabasebenzisi zixabiseke kakhulu kumashishini ngeendlela ezininzi:

• Ukuchonga iindawo zentlungu
  Abasebenzisi bahlala befumana imiqobo okanye iingxaki xa besebenzisa imveliso okanye inkonzo. Igalelo labo lenza iinkampani zibone la manqaku entlungu kwaye ziqonde iingxaki ezithile abantu abadibana nazo. Ngolu lwazi, iifemu zinokujolisa kwiinguqu zazo kwaye zijongane nezizathu ezisisiseko zokucaphuka kwabasebenzisi.
• Ukuphucula amava abathengi
  Amashishini anokufunda kwigalelo labasebenzisi malunga nendlela abathengi ababona ngayo kwaye basebenzise ngayo iimpahla kunye neenkonzo zabo. Amashishini anokufumana amathuba okuphucula amava omsebenzisi ngokulungiselela ukusebenza kakuhle, ukongeza izinto ezintsha, okanye ukuphucula ujongano ngokuhlalutya ingxelo yabathengi. Oku kunceda iinkampani ekuveliseni amava anengqiqo kunye namava asebenzisekayo.
• Ukuchongwa kunye nokusonjululwa kweempazamo
  Iibugs, i-hiccups, kunye nezinye iingxaki zobugcisa zixelwa rhoqo ngabasebenzisi emva kokusebenzisa imveliso okanye inkonzo. Igalelo lomsebenzisi sisixhobo esiluncedo ekuchongeni iibugs, esenza ukuba iinkampani zifumane kwaye zilungise iingxaki ebezinokuthi zingaqatshelwa ngexesha lophuhliso okanye uvavanyo. Oku kwenza iinkampani zikwazi ukuhambisa uhlaziyo olukhawulezayo okanye utshintsho, ukomeleza ukusetyenziswa ngokubanzi kunye nokuthembeka kweemveliso zabo.
• Ukuveliswa kwezinto ezintsha kunye nokuphuculwa
  Igalelo lomsebenzisi linokukhokelela kwiikhonsepthi ezintsha kunye nophuhliso. Amashishini anokufunda into efunwa ngabathengi nabayifunayo ngokuhlalutya izicelo zecandelo kunye neengcebiso ezenziwe ngabasebenzisi. Eli galelo lingakhuthaza uphuculo lwemveliso, uhlaziyo, okanye nokudalwa kwezinto ezintsha kraca okanye iinkonzo ezonelisa ngcono iimfuno zabathengi.
• Ukwakha ukunyaniseka kwabathengi
  Amashishini abonisa ukuzinikela kwawo ekwanelisekeni kwabathengi ngokucela ngamandla kunye nokuphendula kwigalelo labathengi. Esi sicwangciso esisebenzayo sinokunyusa ukubandakanyeka kwabathengi kunye nokunyaniseka kuba abathengi baxabisa ukuva izimvo zabo kunye nokubona iziphumo zokwenyani kwiingcebiso zabo. Isiseko somthengi esiqinileyo nesizinikeleyo sinokudalwa ngokunxibelelana nabasebenzisi kunye nokuhlonipha kwabo viewamanqaku.
• I-advantage kukhuphiswano
  Izimvo zabasebenzisi zinokubonelela ngamashishini ngomda wokukhuphisana. Amashishini anokugqama kwimarike ngokusoloko ephucula iimveliso kunye neenkonzo ezisekwe kwingxelo yabasebenzisi. Basenokuzibonakalisa njengamashishini agxile kubasebenzisi abamamela ngokukhutheleyo iimfuno zabasebenzisi babo kwaye babanike ingqwalaselo ephambili ukuze bazobe abathengi abatsha kwaye babambe abakhoyo ngoku.

Ukuqukumbela, umthengi reviews sisixhobo esikhulu kwiinkampani. Inceda ekufumaneni iingxaki, ukuphucula amava omsebenzisi, ukusombulula iingxaki, ukuqhuba ukuphuculwa kwemveliso, ukuhlakulela ukunyaniseka kwabathengi, kunye nokufumana umda wokukhuphisana. Amashishini anokuphuhlisa iimpahla kunye neenkonzo ezonelisa ngcono iimfuno kunye nolindelo lwabathengi babo ngokuqokelela, ukuphonononga, kunye nokwenza ingxelo yomsebenzisi, ekugqibeleni ekhokelela kulonwabo lwabathengi kunye nempumelelo yenkampani.

UKUBALULEKA KWEMPENDULO YOMSEBENZISI

Ingxelo yomsebenzisi ibalulekile kuba inceda iinkampani ukuba zivavanye indlela abathengi abaziva ngayo malunga nempahla kunye neenkonzo zabo. Inokubonelela ngokukhanya kwiimpawu kunye nemisebenzi abantu abayixabisa kakhulu kunye nokuchonga iindawo ezifuna ukuphuculwa. Olu lwazi lunokuthi ke lusetyenziswe ukwazisa izigqibo zophuhliso lwexesha elizayo, ukuqinisekisa ukuba iimpahla kunye neenkonzo zihlangabezana neemfuno kunye nokulindelwe ngabaxhasi babo.

Ukwaneliseka kwabathengi kunokuphakanyiswa kwaye isiseko somsebenzisi othembekileyo sinokukhuliswa ngoncedo lwempendulo yomsebenzisi.

Qinisekisa ukuba ezi nkcukacha zilandelayo ziyabonakala phambi kokuba ubuze abathengi ngengxelo:

• Injongo yakho echaziweyo. Yintoni kanye kanye ofuna ukuyazi? Inokuba yindlela ebonakala ngayo into, isebenza kakuhle kangakanani, indlela obandakanyeka ngayo umsebenzisi, yintoni imarike okanye abasebenzisi abayifunayo, njl.
• izixhobo zakho. Okulandelayo, yenza uluhlu lwezixhobo onokuzisebenzisa ukuqhagamshelana nabathengi bakho kwaye ubabuze ingxelo.
• Amanani onawo. Qinisekisa ukuba uya kwazi njani xa ulufezile usukelo lwakho njengenyathelo lokugqibela.

IIMETRIKSI EZIBALULEKILEYO ZEMPENDULO YOMSEBENZISI

Ezi metrics ziquka, phakathi kwezinye:

• Amanqaku omKhuseli oMnatha (NPS):
  Le metric ilinganisa ukunyaniseka kwabathengi kwaye ingasetyenziselwa ukuqikelela ukuba umxhasi unokuncoma kangakanani na okulungileyo okanye inkonzo kwabanye.
• Ukwaneliseka koMthengi (CSAT):
  Esi sibonakaliso sibonisa indlela abathengi bomxholo abanobuhle okanye inkonzo.
• Amanqaku oMzamo wabathengi (CES):
  Le metric ilinganisa ubungakanani bomsebenzi ekufuneka umthengi awubeke ukuze asebenzise imveliso okanye inkonzo okanye ukusombulula umba.
• ISigqibo soQhagamshelwano lokuQala (FCR):
  Le metric ibala inani lemibuzo evela kubathengi ephendulwa kwangoko.
• Ixabiso lokuTshintsha:
  Esi salathisi silandelela ukuba abasebenzisi bayeka kangakanani na ukusebenzisa into elungileyo okanye inkonzo.
• Ukusebenzisana nabasebenzisi:
  Lo mlinganiselo uvavanya ukuba abathengi bayisebenzisa rhoqo okanye ixesha elingakanani na imveliso okanye inkonzo yakho.
• Ireyithi yogcino:
  Kukangaphi abantu bebuyela kwimveliso okanye kwinkonzo yakho emva kokuthenga kwabo kokuqala okanye utyelelo kuboniswa sesi salathisi.

Ezi metrics zinokunceda iinkampani ukuba zifunde ukuba abathengi bacinga ntoni ngempahla kunye neenkonzo zabo, ukuchonga iindawo zokuphucula, kunye nokwenza izigqibo eziqhutywa yidatha ukomeleza amava abathengi.

IXABISO LEMPENDULO YOMSEBENZISI EKUPHUCULWENI IZIKHOKELO ZABASEBENZISI

Izimvo zabasebenzisi ziluncedo kakhulu ekuphuculeni izikhokelo zabasebenzisi. Abathengi baxhomekeke kakhulu kwiincwadana zabasebenzisi ukuze baqonde kwaye basebenzise ngokufanelekileyo imveliso okanye inkonzo. Amashishini anokuphucula onke amava omsebenzisi ngokuchonga iindawo apho izikhokelo zabo zabasebenzisi zinokunqongophala, ukucacisa imiyalelo engacacanga, kunye nokufumana ingxelo yabathengi. Nazi iindlela ezimbalwa apho ingxelo yomsebenzisi inceda ngayo inkqubo yophuculo:

• Ukuqonda imiyalelo engacacanga okanye edidayo
  Ukuqonda imiyalelo entsonkothileyo okanye ebhalwe kakubi kunokuba ngumngeni kubasebenzisi. Amashishini angafumanisa s ezithiletagii-es okanye izahlulo abantu abazifumana zinzima okanye zingacacanga ngokuqokelela ingxelo yabasebenzisi. Oku kuqonda kubenza bakwazi ukuphindaview kwaye ubhale kwakhona ezo zahlulo, unika imiyalelo echanekileyo ngakumbi ethathela ingqalelo iinkxalabo zabasebenzisi.
• Ukujongana neentlungu kunye neentlungu eziqhelekileyo
  Xa usebenzisa imveliso, abasebenzisi bahlala befumana iintlungu eziqhelekileyo okanye imithombo yokunganeliseki. Ingxelo yenza imibutho ikwazi ukuphawula ezi ngxaki kwaye ivavanye ukuba incwadi yomsebenzisi ilungisa ngokufanelekileyo na. Amashishini anokuyiguqula incwadi yesikhokelo ukuze inike imiyalelo ethe kratya kunye nezisombululo zokusombulula iingxaki ngokufunda imiba abasebenzisi abajongana nayo.
• Uphuculo kulwimi nesigama:
  Ingxelo yomsebenzisi inokutyhila ukhetho lolwimi okanye isigama abasebenzisi abanokulufumana olungaqhelekanga okanye lobuchwephesha kakhulu. Amashishini anokwalatha iindawo apho amagama ale ncwadi kufuneka acaciswe, enziwe lula, okanye aphuculwe ngenye indlela.viewngezimvo zabathengi. Oku kunciphisa ukwenzeka kokutolika ngendlela engeyiyo kwaye kuqinisekisa ukuba le ncwadana iyafikeleleka kuluhlu olukhulu lwabasebenzisi.
• Ikhangela idatha engekhoyo
  Abasebenzisi banokudibana nezithuba zolwazi okanye zenkqubo ezibashiya bengaqinisekanga ngeendawo ezithile zokusebenza kwemveliso. Ingxelo ichonga ezi zikhewu kulwazi, ivumela iifemu ukuba zongeze iinkcukacha ezibalulekileyo kwincwadi yesikhokelo. Ngokwenza oku, abasebenzisi baqinisekisiwe ukuba banalo lonke ulwazi abaludingayo ukuze bafumane okuninzi kwimveliso.
• Ubungqina bokusebenza kakuhle komsebenzi womzimba
  Ukuba luncedo kwencwadana yomsebenzisi iyonke iqinisekiswa yingxelo yomsebenzisi. Amagqabantshintshi akhuthazayo acebisa ukuba le ncwadana yakhiwe kakuhle, iyaqondakala, kwaye izanelisa ngempumelelo iimfuno zabasebenzisi. Ingxelo engalunganga, kwelinye icala, ichonga iindawo ezifuna uphuhliso, ivumela iifemu ukuba ziyiguqule incwadi yesikhokelo ngokufanelekileyo kwaye iphucule ukusebenziseka kwayo kukonke.
• Uphuhliso oluphinda-phindayo
  Izikhokelo zabasebenzisi azifane zingabinasiphako xa zipapashwa okokuqala. Amashishini anokwamkela isicwangciso esiphindaphindwayo sokuphucula iincwadana zabasebenzisi ekuhambeni kwexesha ngokufumana rhoqo kunye nokubandakanya ingxelo yabasebenzisi. Incwadi yesikhokelo iyaphuculwa ngokuphindaphindwa kwengxelo yomsebenzisi, ibe ngqongqo ngakumbi, ifikeleleka, kwaye ihambelane nokulindelwe ngabasebenzisi.

Ukuqukumbela, ingxelo yomsebenzisi ibaluleke kakhulu ekuphuculeni iincwadana zabasebenzisi. Amashishini anokufumana iindawo zokuphucula, ukucacisa imiyalelo, ukujongana neentlungu eziqhelekileyo, ukuphucula ulwimi kunye nesigama, ukugcwalisa izithuba zolwazi, ukuqinisekisa ukusebenza kakuhle, kunye nokuzibandakanya kwinkqubo yokuphucula ngokuphindaphindiweyo ngokuphulaphula ngokunyanisekileyo kumava omsebenzisi. Ngale nkqubo yokuphindaphinda, izikhokelo zabasebenzisi zihlaziywa ngokuhambelana neemfuno zabasebenzisi, ekugqibeleni zinika abathengi inkxaso engcono kwaye zibavumele ukuba bafumane okuninzi kwiimpahla okanye iinkonzo abazisebenzisayo.