EURO-PRO is the legacy brand name for SharkNinja, known for manufacturing sewing machines, steam cleaners, vacuums, and kitchen appliances.
EURO-PRO Operating LLC was a well-known manufacturer of household solutions, producing a diversified range that included sewing machines, steam cleaning systems, vacuum cleaners, and kitchen appliances. The company is the predecessor to SharkNinja Operating LLC; it originally marketed its floor care products under the 'Shark' name and kitchen products under 'Bravetti' and 'Euro-Pro'.
Although the corporate entity ceased using the EURO-PRO name for new products after rebranding to SharkNinja in 2015, millions of EURO-PRO legacy products—particularly sewing machines and garment steamers—remain in active household use. Support for many of these appliances is still available through the parent company's channels, though parts for older sewing models are often sourced through specialized third-party retailers.
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Common questions about manuals, registration, and support for this brand.
Yes. EURO-PRO Operating LLC rebranded to SharkNinja Operating LLC to reflect the prominence of its two primary brands, Shark and Ninja.
As the company now focuses on Shark and Ninja appliances, official parts for legacy sewing machines are rarely sold directly. You can often find replacement needles, bobbins, and pedals through generic sewing supply retailers.
Support is handled through SharkNinja customer service. For legacy floor care items, contact Shark Clean support; for kitchen items, contact Ninja Kitchen support.