Yamaha Corporation News Release

September 10, 2025

Innovation Through Co-creation with the World, Starting with Sound: Global Business Contest "TRANSPOSE Innovation Challenge" to be Held

— Applications Open from September 10, 2025 —

Yamaha Corporation (hereinafter "the Company") will hold the global business contest "TRANSPOSE Innovation Challenge," aiming to foster new value creation starting with sound, in collaboration with companies worldwide.

A vibrant, abstract graphic with the text "TRANSPOSE" prominently displayed, suggesting creativity and innovation.

Official Website: https://yamaha-music.agorize.com/challenges/transpose-innovation-challenge-2025

Background and Goals

The Company established a new business development division directly under the President in April, fully launching new business creation activities. Under the newly established name "TRANSPOSE," the Company is developing mechanisms and processes for new business creation. This contest will open for applications on September 10th, seeking ideas from both within and outside the company, including overseas, until October 31st. Submitted ideas will undergo a first and second screening, with a final pitch event scheduled for February 2026, where outstanding proposals will be recognized, and validation and partnerships for commercialization will be accelerated.

What is TRANSPOSE Innovation Challenge?

Aim: "Challenge to Create the Future, Together with Innovators Worldwide."

Goal: To create new businesses and ambitious services in collaboration with the Company, its partner companies, and innovators possessing innovative technologies and products/services from startups.

Prizes/Support: The Grand Prix winner will receive support for PoC (Proof of Concept), including up to 5 million yen in business development funds, opportunities for collaboration with Yamaha's businesses, discussions for funding from Yamaha's US subsidiary's corporate venture capital "Yamaha Music Innovations Fund I, LP" or US VCs, and possibilities for business with partner companies, offering diverse opportunities.

TRANSPOSE Innovation Challenge Event Overview

Application Period: September 10, 2025 (Wed) ~ October 31, 2025 (Fri)
Themes: Sound × Place, Sound × Well-being, Sound × Creative
Screening Schedule:
- First Screening: November 2025
- Second Screening: December 2025 ~ January 2026 (scheduled)
- Final Pitch: February 2026 (scheduled)
Application Method: Application form on the official website.
Details: Please check the official website for details.
Official Website: https://yamaha-music.agorize.com/challenges/transpose-innovation-challenge-2025

Partners and Supporters

Organizer: Yamaha Corporation

Partner Companies: Deloitte Tohmatsu Consulting LLC (Monitor Deloitte), Yamaha Motor Co., Ltd., CRI Middleware Co., Ltd., Mori Building Co., Ltd., Macromill, Inc., Kyocera Corporation, BIRD INITIATIVE Inc.

Supporters: OPEN YOKOHAMA, Yokohama City Economic Bureau.

Comment from Executive Officer

Mitsuru Kitase, Executive Officer, Head of New Business Development Division:

"Creating a future where individuality shines through the power of music and sound. In an era where AI and robots are evolving, music brings richness to people's hearts. Furthermore, in a society overflowing with visual information, sound can enable the evolution of new urban environments. We are eagerly looking forward to meeting startups that share our vision of realizing a society that is more enriched in Place, Well-being, and Creative through the power of Sound."

	Yamaha Group Annual Report 2024 Explore the Yamaha Group's 2024 Annual Report, detailing their commitment to creating social value and enhancing corporate value. Discover their management strategies, corporate initiatives, and dedication to the well-being of people worldwide through sound and music.
	Yamaha Corporation 201st Fiscal Period Securities Report This document is the 201st fiscal period securities report for Yamaha Corporation, covering the period from April 1, 2024, to March 31, 2025. It provides detailed financial information, business overview, historical milestones, and corporate governance.
	Yamaha Booster Easy Edition 70th Anniversary Game Rules Official rules for the Yamaha Booster Easy Edition 70th Anniversary game, organized by Yamaha Motor Europe NV. Learn about participation, prizes, data usage, and terms.
	Yamaha Group ESG Data (Environmental, Social, and Governance) This document presents the Yamaha Group's ESG (Environmental, Social, and Governance) data for the fiscal year ending March 31, 2024. It details environmental initiatives, social contributions, and corporate governance practices, including GHG emissions, energy consumption, water usage, waste management, employee data, safety and health metrics, and governance structures.
	Yamaha Music Innovations Partners with Groover to Support Music Creators Yamaha Music Innovations announces a collaboration with US-based startup Groover to support music creators. The partnership's first initiative is a music contest in Brazil to foster new talent.
	Yamaha Steinberg USB Driver V2.0.4 for Mac Release Notes Release notes detailing system requirements and revisions for the Yamaha Steinberg USB Driver V2.0.4 for Mac, including updates from V1.0.0 to V2.0.4, compatibility information, and bug fixes.
	Yamaha Group ISO 45001 Certification Acquisition List A comprehensive list of Yamaha Group companies and their respective ISO 45001 certifications, detailing the scope of certification, business activities, location, and acquisition date. This document provides an overview of Yamaha's commitment to occupational health and safety across its global operations.
	The Ultimate Guide to Buying the Best Underwater Scooter Explore the features, benefits, and models of Yamaha underwater scooters, including the Seawing II, 500Li, RDS series, and Jet Pod Pro, to help you choose the best sea scooter for your aquatic adventures.