Discover how Product Analytics Buyer's Guide provides insights on user engagement across digital platforms. Learn about the benefits for startups, mid-market, and enterprise companies. Understand the evolving landscape of product analytics and its impact on driving business outcomes.
The Digital Experience Insights Report provides research and insights into user behavior on digital products. Compiled by Heap's data science experts, it highlights problems with traditional funnels to track user behavior and offers key takeaways for better insights into user behavior. Download the report to understand its findings.
Learn how to effectively target your users with the SaaS Guide to Behavioral Segmentation. Discover actionable insights and meaningful groups to improve user experience and engagement. Download this comprehensive guide now.
Learn how to measure feature success with this data-driven guide. Designed for product managers and team leaders, it includes a worksheet to define metrics and measure baseline numbers across five dimensions. Start small by measuring a launched feature and use the data to make informed decisions for the future. Become a data-driven machine with this low-pressure approach. Grab the product model number now.
Learn how to create effective behavioral personas with this guide. Designed for those already well-versed in data-driven practices, this guide provides an iterative approach to identifying key personas based on user behavior. With a brainstorming session, creation of key user personas, and use of the provided worksheet, you can hone and improve your understanding of your product and site users. Ideal for businesses seeking to better understand their customer base.