Samsung Galaxy Ring Toolkit V2.1: Campaign Visual Guidelines

Overview of the Samsung Galaxy Ring Campaign

This document presents the official visual guidelines for the Samsung Galaxy Ring 2024 campaign. It serves as a comprehensive toolkit for partners and stakeholders, detailing the approved visual assets and branding standards for the innovative AI-powered health ring.

The guidelines emphasize the product's distinctive concave design and its core benefit of wellness, ensuring a cohesive and dynamic launch across all marketing channels. Samsung aims to define a new world for the wearable technology category with the Galaxy Ring.

Key Aspects Covered

• Detailed campaign assets, including product and lifestyle visuals.
• Guidance on adapting product Key Visuals (KVs) for various applications.
• Resources for brand asset use, such as iconography, logos, lettermarks, color palettes, and typography.

For further details on brand asset usage, refer to the Resources chapter within the full document.