1. Introduction
1.1 Welcome
Thank you for choosing the HOCO W35 Wireless Bluetooth Headphones. This manual will guide you through the setup, operation, and maintenance of your new headphones to ensure optimal performance and longevity. Please read this manual carefully before using the product and keep it for future reference.
1.2 Product Overview
The HOCO W35 headphones offer a superior audio experience with Bluetooth V5.3 technology, ensuring stable and efficient wireless connectivity. Designed for comfort and extended use, they feature a long-lasting battery, support for TF card playback, and a traditional AUX input for versatile listening options. The over-ear design provides immersive sound and comfort.

Figure 1.1: Front view of the HOCO W35 Wireless Bluetooth Headphones. These black over-ear headphones feature soft earcups and an adjustable headband, with the 'hoco.' logo visible on the earcup.
2. Setup Guide
2.1 Charging the Headphones
Before first use, fully charge the headphones. Connect the included charging cable to the Type-C port on the headphones and the other end to a USB power source (e.g., computer USB port, wall adapter). The charging indicator light will show the charging status. A full charge takes approximately 2 hours.
2.2 Pairing with a Device (Bluetooth)
- Ensure the headphones are turned off.
- Press and hold the Power button until the indicator light flashes blue and red, indicating pairing mode.
- On your device (mobile phone, tablet, etc.), enable Bluetooth and search for available devices.
- Select "HOCO W35" from the list of found devices.
- Once successfully paired, the indicator light will turn solid blue or flash slowly.
2.3 Using TF Card Mode
Insert a TF (microSD) card with your desired audio files into the TF card slot on the headphones. The headphones will automatically switch to TF card playback mode. Use the control buttons to play, pause, and navigate tracks.
2.4 Using AUX Mode
For a wired connection, use the included 3.5mm audio cable. Plug one end into the AUX port on the headphones and the other end into the 3.5mm audio jack of your device. The headphones will automatically switch to AUX mode. Note that some headphone functions (e.g., volume control on the headphones) may be disabled in AUX mode, and you will need to control playback from your connected device.

Figure 2.1: Side view of the HOCO W35 headphones, highlighting the control buttons and various ports such as the Type-C charging port, TF card slot, and 3.5mm AUX jack.
3. Operating Instructions
3.1 Power On/Off
- Power On: Press and hold the Power button for approximately 3 seconds until the indicator light turns on.
- Power Off: Press and hold the Power button for approximately 3 seconds until the indicator light turns off.
3.2 Volume Control
- Volume Up: Short press the "+" button.
- Volume Down: Short press the "-" button.
3.3 Track Navigation
- Next Track: Long press the "+" button.
- Previous Track: Long press the "-" button.
- Play/Pause: Short press the Power/Multi-function button.
3.4 Call Management
- Answer/End Call: Short press the Power/Multi-function button.
- Reject Call: Long press the Power/Multi-function button.
- Redial Last Number: Double-press the Power/Multi-function button.
3.5 Language Switching
If the headphones are not paired, you can switch the voice prompt language between Chinese and English by double-clicking the 'M' button.
4. Care and Maintenance
4.1 Cleaning
- Wipe the headphones with a soft, dry cloth.
- Do not use abrasive cleaners, alcohol, or chemical solvents, as these may damage the surface.
- Keep the charging port and audio jack free of dust and debris.
4.2 Storage
- Store the headphones in a cool, dry place away from direct sunlight and extreme temperatures.
- Avoid storing them in humid environments.
- If storing for an extended period, charge the battery to about 50% to preserve battery health.
4.3 Battery Care
- Do not expose the battery to excessive heat or direct flame.
- Avoid fully discharging the battery frequently, as this can reduce its lifespan.
- If the headphones will not be used for a long time, charge them at least once every three months.
5. Troubleshooting
| Problem | Possible Cause | Solution |
|---|---|---|
| Headphones do not power on. | Battery is low or depleted. | Charge the headphones fully. |
| Cannot pair with device. | Headphones not in pairing mode. Device Bluetooth is off. Too far from device. Interference. | Ensure headphones are in pairing mode (flashing blue/red). Turn on Bluetooth on your device. Move headphones closer to the device. Turn off other Bluetooth devices nearby. |
| No sound. | Volume too low. Headphones not connected. Incorrect mode (e.g., AUX when expecting Bluetooth). | Increase volume on headphones and device. Ensure successful Bluetooth connection or AUX cable is properly inserted. Switch to the correct playback mode. |
| Poor sound quality. | Weak Bluetooth signal. Audio file quality. Physical obstruction. | Move closer to the connected device. Try a different audio file. Ensure no physical obstructions between headphones and device. |
6. Technical Specifications
| Feature | Detail |
|---|---|
| Model Name | W35 |
| Bluetooth Version | 5.3 |
| Bluetooth Chip | JLAC7006 |
| Battery Capacity | 400 mAh |
| Charging Time | Approximately 2 hours |
| Usage Time | Up to 40 hours |
| Standby Time | Up to 200 hours |
| Dimensions (L x W x H) | 19.3 x 17 x 7.6 cm |
| Weight | 193 grams |
| Connectivity Technology | Wireless (Bluetooth), Wired (3.5mm AUX) |
| Supported Modes | Bluetooth, AUX, TF Card |
| Ear Placement | Over Ear |
| Noise Control | Active Noise Cancellation |
| Included Components | Cable |
| Color | Black |

Figure 6.1: The back of the HOCO W35 product packaging, displaying key features and technical specifications in multiple languages.
7. Warranty and Support
For information regarding warranty coverage, returns, or technical support, please refer to the purchase documentation or contact the retailer where you purchased the HOCO W35 headphones. Specific warranty terms may vary by region and retailer.