1. Product Overview
The Swatch Gent 'How Majestic' watch, model GZ711, is a quartz-movement timepiece featuring a unique design. The dial displays a color-changing calendar wheel that alters the Queen's outfit color daily, complemented by 70 gold-colored dots marking a significant reign. It features a solid matte white polymer case and a silicone strap.

Image 1.1: Front view of the Swatch Gent 'How Majestic' watch.
The watch is designed for unisex adult wear and is water-resistant up to 100 feet. It comes with special sleeve packaging and a sparkly silver-colored paper crown.
2. Setup and Initial Use
2.1 Unboxing
Carefully remove the watch from its special sleeve packaging. Ensure all included components, such as the sparkly silver-colored paper crown, are present.

Image 2.1: Swatch Gent 'How Majestic' watch in its packaging.
2.2 Setting the Time
- Locate the crown on the right side of the watch case.
- Gently pull the crown outwards to the time-setting position. The watch hands will stop moving.
- Rotate the crown clockwise or counter-clockwise to set the desired time.
- Once the time is set, push the crown back into its original position. The watch hands will resume movement.
2.3 Setting the Date (Color-Changing Dial)
The watch features a dynamic color-changing dial where the Queen's outfit changes color daily. This change occurs automatically over a period of 3-4 days for a full cycle. To manually adjust the outfit color:
- Gently pull the crown out halfway to the date-setting position.
- Rotate the crown to cycle through the different outfit colors.
- Once the desired outfit color is displayed, push the crown back into its original position.
3. Operating the Watch
3.1 Daily Wear
The Swatch Gent 'How Majestic' watch is designed for casual daily wear. The silicone strap provides comfort and durability. Ensure the watch is securely fastened to your wrist using the half buckle clasp.

Image 3.1: Close-up view of the watch dial on a wrist.
3.2 Water Resistance
This watch is water-resistant up to 100 feet (3 ATM). This means it is suitable for splashes, rain, and brief immersion in water, such as showering or swimming in shallow water. It is not suitable for diving, snorkeling, or high-impact water sports. Always ensure the crown is fully pushed in before exposing the watch to water.
4. Maintenance
4.1 Cleaning
To maintain the appearance of your Swatch watch, clean it regularly with a soft, damp cloth. For the silicone strap, mild soap and water can be used. Avoid harsh chemicals or abrasive materials that could damage the case or strap.
4.2 Battery Replacement
The watch is powered by one CR2 battery (included). When the watch stops running, the battery may need replacement. Swatch offers free battery exchange at authorized Swatch retail locations. It is recommended to have the battery replaced by a professional to ensure proper sealing and maintain water resistance.
5. Troubleshooting
- Watch Not Running: Check if the crown is fully pushed in. If it is, the battery may need replacement. Refer to Section 4.2 for battery information.
- Time Inaccuracy: If the watch is consistently fast or slow, the battery may be low, or the movement may require servicing.
- Date (Outfit Color) Not Changing: The automatic color change occurs over 3-4 days. If no change is observed after this period, or if you wish to change it manually, refer to Section 2.3.
- Condensation Under Crystal: If condensation appears under the watch crystal, it may indicate a breach in water resistance. Avoid further exposure to water and seek professional inspection immediately.
6. Specifications
| Model Name | HOW MAJESTIC |
| Model Number | GZ711 |
| Brand | Swatch |
| Collection | GENT STANDARD |
| Movement Type | Quartz |
| Display Type | Analog |
| Case Material | Polymer |
| Case Diameter | 34 Millimeters |
| Case Thickness | 8.75 Millimeters |
| Band Material | Silicone |
| Band Color | White |
| Band Width | 16 Millimeters |
| Band Length | 8 Inches |
| Dial Color | White |
| Water Resistance Depth | 100 Feet (3 ATM) |
| Power Source | Battery Powered (1 CR2 battery included) |
| Clasp Type | Half Buckle |
| Included Components | Sparkly silver-colored paper crown, special sleeve packaging |
7. Warranty Information
Your Swatch Gent 'How Majestic' watch is covered by a 2-Year International Warranty from the date of purchase. This warranty covers material and manufacturing defects. It does not cover normal wear and tear, damage caused by improper handling, lack of care, accidents, or unauthorized repairs. Please retain your proof of purchase for warranty claims.
8. Support
For further assistance, service, or warranty claims, please contact Swatch customer service or visit an authorized Swatch retail location. You can find contact information and store locators on the official Swatch website: www.swatch.com.