1. Introduction
This manual provides essential information for the setup, operation, and maintenance of your LG 75SM9070PUA Nano 9 Series 75-inch 4K Ultra HD Smart LED NanoCell TV. This television features LG ThinQ AI, built-in Alexa and Google Assistant, NanoCell display technology for vibrant colors, and the powerful α7 Gen 2 Intelligent Processor for enhanced picture quality.

Figure 1: Front view of the LG 75SM9070PUA NanoCell TV.
2. Setup
2.1 Unboxing and Initial Inspection
Carefully unbox your LG NanoCell TV. It is recommended to have at least two people for safe handling due to the size and weight of the unit. Ensure all components are present and undamaged before proceeding.
Video 1: Official LG TV Unboxing Guide. This video demonstrates the proper procedure for unboxing your LG TV, including how to safely remove it from its packaging and identify all included components.
2.2 Package Contents
Verify that the following items are included in your package:
- TV with Stand
- Remote Control (with batteries)
- Power Cable
- Quick Start Guide
- E-Manual
2.3 Physical Installation
The TV can be installed on its included stand or wall-mounted (wall mount sold separately). Ensure the installation surface is stable and capable of supporting the TV's weight.

Figure 2: TV dimensions with stand.
2.4 Connecting Peripherals
Connect your external devices (e.g., cable box, Blu-ray player, gaming console) to the appropriate ports on the back of the TV. The LG 75SM9070PUA features multiple HDMI, USB, Ethernet, and optical audio ports.

Figure 3: Rear view of the TV with ports.

Figure 4: Close-up of TV input ports.
2.5 Initial Power On and Network Connection
After connecting all necessary cables, plug in the power cable and turn on the TV. Follow the on-screen instructions to complete the initial setup, including connecting to your Wi-Fi network. A stable internet connection is required for smart features and software updates.
3. Operating the TV
3.1 Basic Controls with Magic Remote
The LG Magic Remote allows for intuitive control of your TV. Use the pointer, click wheel, and voice commands for navigation and selection.
3.2 Picture Settings Optimization
Optimize your viewing experience by adjusting picture settings. Access these settings via the remote's menu button, then navigate to All Settings > Picture. You can also use voice commands by holding the voice control button and saying "Picture Settings."
Video 2: Guide to optimizing picture settings on your LG TV. This video provides instructions on how to access and adjust various picture modes and settings for an enhanced viewing experience.
Picture Modes: Select from various presets like Vivid, Standard, Cinema, Game, Sports, HDR Effect, and ISF Expert modes for optimal color accuracy based on your content and environment.
TruMotion: Located under Picture Options, TruMotion allows you to adjust motion smoothing. Turning this off can reduce the "soap opera effect" for film content.
3.3 Sound Settings and Sound Bar Connection
Enhance your audio experience by connecting an external sound bar. Power on your sound bar and set it to pairing mode (usually indicated by "LG TV" on its display). On your TV, go to Settings > Connection > Device Connector > Bluetooth/Sound Bar, then select Bluetooth and search for your sound bar to pair.
Video 3: Instructions for connecting a Bluetooth sound bar to your LG TV. This video guides you through the pairing process to enhance your TV's audio output.
3.4 Smart Features: LG ThinQ AI, Alexa, and Google Assistant
Your LG TV integrates LG ThinQ AI with built-in voice assistants like Alexa and Google Assistant, allowing for voice control of your TV and compatible smart home devices.
Video 4: Overview of LG AI TV features. This video highlights the capabilities of LG's AI integration for a smarter TV experience.
Video 5: Educational guide on using Alexa with LG AI TV. Learn how to use voice commands for various functions and smart home control.
To activate, press and hold the voice control button on your Magic Remote and speak your command. Examples include: "What's the weather?", "Play [movie title]", or "Turn off the living room lights."
3.5 AirPlay 2 Functionality
With AirPlay 2 built-in, you can effortlessly cast content from your Apple iPhone, iPad, or MacBook to your LG AI TV. Ensure both your Apple device and the TV are connected to the same Wi-Fi network.
Video 6: Demonstration of LG TV AirPlay functionality. This video shows how to mirror or stream content from your Apple devices to your LG TV.
4. Key Features
The LG 75SM9070PUA NanoCell TV offers a range of advanced features:
- LG α7 Gen 2 Intelligent Processor: Enhances images, action, and color through AI-powered processing.
- LG ThinQ AI, Alexa, and Google Assistant: Integrated voice control for personalized entertainment and smart home management.
- Dolby Vision and Dolby Atmos: Advanced image and sound technologies for a spectacular, lifelike experience.
- Nano Color: Delivers vibrant colors and detailed, crisp images.
- Full Array Local Dimming: Provides lifelike picture quality, deeper black levels, and enhanced contrast.
- WiSA Speaker Compatibility: Works seamlessly for high-fidelity wireless audio (transmitter dongle required, sold separately). Supports 5.1 Channel and 2.0 Channel.
- AirPlay 2: Allows casting from Apple devices to your LG AI TV.
Video 7: LG NanoCell TV product video. This video showcases the vibrant color and picture quality of the NanoCell display technology.
5. Specifications
| Attribute | Value |
|---|---|
| Brand | LG |
| Model Number | 75SM9070PUA |
| Screen Size | 75 Inches |
| Display Technology | LED (NanoCell) |
| Resolution | 4K Ultra HD |
| Refresh Rate | 120 Hz |
| Product Dimensions (with Stand) | 15.1"D x 66"W x 40.8"H |
| Product Dimensions (without Stand) | 2.8"D x 66"W x 38"H |
| Item Weight (with Stand) | 89.9 Pounds |
| Connectivity Technology | Bluetooth, Ethernet, HDMI, USB, Wireless |
| Speaker Type | Built-In |
| Color | Black |
| Voltage | 120 Volts (AC) |
| First Available Date | July 15, 2019 |
6. Maintenance
6.1 Cleaning the TV
To clean the screen, gently wipe it with a soft, dry microfiber cloth. For stubborn smudges, lightly dampen the cloth with water or a screen-safe cleaning solution. Avoid harsh chemicals or abrasive materials. For the TV frame and stand, use a soft, dry cloth.
6.2 Software Updates
Your LG Smart TV will periodically check for and prompt you to install software updates. It is recommended to keep your TV's software up-to-date to ensure optimal performance, security, and access to the latest features.
7. Troubleshooting
If you encounter issues with your LG TV, refer to the following common solutions:
- No Power: Ensure the power cable is securely connected to both the TV and a working electrical outlet.
- No Picture/Sound: Check all cable connections (HDMI, optical, etc.) to external devices. Verify the correct input source is selected on the TV.
- Remote Control Issues: Ensure batteries are correctly inserted and charged. If using the Magic Remote, ensure it is properly paired with the TV. Note that only one Magic Remote can be paired at a time.
- Screen Irregularities: If you notice dark spots or blotches, especially when no content is playing, this may be related to internal components. If persistent or affecting viewing, contact LG support.
- Network Connection Problems: Verify your Wi-Fi router is functioning correctly. Try restarting both the TV and your router.
- "Soap Opera Effect": If motion appears unnaturally smooth, adjust or disable the TruMotion setting in the Picture Options menu.
For more detailed troubleshooting, consult the E-Manual available through your TV's settings or the LG support website.
8. Warranty and Support
Your LG 75SM9070PUA NanoCell TV comes with a manufacturer's warranty. Please refer to the warranty card included in your package for specific terms and conditions. For technical assistance, service requests, or further information, please visit the official LG Electronics support website or contact their customer service department.
LG Customer Support: Visit LG Support Page