Introduction
The MATRIX So Silver Purple Shampoo is a color-depositing shampoo designed to neutralize unwanted yellow tones and brassiness in blonde, grey, white, and platinum hair. This product helps maintain a cool, vibrant hair color while providing essential moisture.
Benefits
- Neutralizes brassy warmth and eliminates dull, yellow tones in blonde and grey hair.
- Maintains cool blonde color without stripping hair color.
- Moisturizes hair for a stronger, shinier appearance.
- Formulated for color-treated, blonde, grey, white, and platinum hair.
Setup
No specific setup is required for this product. Ensure your hair is wet before application.
Operating Instructions (Suggested Use)
- Preparation: Wear suitable gloves to prevent temporary staining of hands.
- Application: Apply the purple shampoo to wet hair.
- Lather: Lather thoroughly, distributing the product evenly through your hair.
- Rinse: Rinse hair well until water runs clear.
- Repeat: Repeat the process if necessary for desired toning results.
Image: The MATRIX So Silver Purple Shampoo bottle.
Image: A small amount of purple shampoo dispensed into the palm of a hand, showing its vibrant purple color.
Image: A split image showing blonde hair before (left, with yellow tones) and after (right, with neutralized, cooler tones) using the So Silver system.
Image: A split image showing grey hair before (left, with yellow tones) and after (right, with brighter, silver tones) using the So Silver system.
Image: A bottle of Matrix So Silver shampoo highlighting key features: Calibrated Dyes & Ceramide, 2x More Moisture & Shiny, Stronger Hair, and Helps Remove Yellow Undertones.
Image: A close-up of the rich, vibrant purple texture of the shampoo, emphasizing its color-depositing properties.
Image: A graphic illustrating how purple pigments interact with and neutralize yellow tones, explaining the science behind the shampoo's effectiveness.
Image: A detailed close-up of the shampoo's texture, showing a rich, swirling purple liquid.
Image: An illustration of various fruits (peach, melon, tangerine) and exotic musk, representing the floral and woody scent profile of the shampoo.
Image: A visual representation of the Matrix So Silver 3-step hair care system, including shampoo (Step 1: Cleanse), conditioner (Step 2: Condition), and mask (Step 3: Treat).
Maintenance
To maintain optimal results and hair health:
- Use 1-2 times per week, or as needed, to control brassiness.
- Alternate with a regular shampoo to prevent over-toning.
- Follow with a conditioner suitable for color-treated hair to ensure moisture and manageability.
- Store in a cool, dry place away from direct sunlight.
Troubleshooting
Hair Appears Too Purple/Blue:
If your hair develops an excessive purple or blue tint, it may be over-toned. Reduce the frequency of use or the leave-in time of the shampoo. Wash with a clarifying shampoo to help remove some of the excess pigment.
Brassiness Persists:
If yellow tones are still present after use, consider increasing the leave-in time slightly (up to 5 minutes) or using the product more frequently. Ensure thorough application to all affected areas. For stubborn brassiness, consult a professional hairstylist.
Specifications
| Attribute | Detail |
|---|---|
| Brand | MATRIX |
| Item Model Number | HS-01478 |
| UPC | 884486228062 |
| GTIN | 884486228062 |
| Item Form | Liquid |
| Hair Type | Blonde, Platinum and Grey |
| Scent | Floral, Woody |
| Age Range (Description) | Adult |
| Product Dimensions | 9 x 6 x 3 inches; 12 ounces |
Important Safety Information
- For external use only.
- Avoid contact with eyes. In case of contact, rinse immediately and thoroughly with water.
- Keep out of reach of children.
- If irritation occurs, discontinue use and consult a physician.
- Always perform a patch test 48 hours before full application to check for allergic reactions.
Official Product Videos
So Silver Shampoo and Conditioner How-To
Video: A step-by-step guide on how to effectively use the Matrix So Silver Shampoo and Conditioner for optimal toning results. This video demonstrates the application process and highlights the benefits of the product.
