1. Introduction
The MAC Electric Cool Eye Shadow in 'Iced' is a unique cosmetic product designed to provide vibrant, buildable color with a distinctive frost finish. Its innovative buoyant, spongy formula ensures smooth application without heaviness or caking, maintaining a creamy texture.
This manual provides essential information on the product's features, proper application techniques, care, and specifications.
2. Product Overview

Figure 2.1: MAC Electric Cool Eye Shadow in its compact. The compact is black with the MAC logo on the clear lid, revealing the 'Iced' shade inside.

Figure 2.2: Retail packaging for MAC Electric Cool Eye Shadow. The black box displays the product name, brand logo, and net weight (2.1g/0.07 oz.).
The MAC Electric Cool Eye Shadow is presented in a compact, durable container designed for easy access and portability. The 'Iced' shade is a light, shimmery color suitable for various looks.
- Shade: Iced
- Net Weight: 2.1g / 0.07 oz.
- Form: Creamy, spongy texture
- Finish: Flawless frost
3. Application Instructions
For optimal results, follow these steps for applying MAC Electric Cool Eye Shadow:
- Preparation: Ensure eyelids are clean and dry. For extended wear, an eye primer can be applied beforehand.
- Application Method:
- Using a flat eyeshadow brush or your fingertip, gently pick up a small amount of product.
- Pat the color onto the eyelid, starting from the lash line and blending upwards.
- For a more intense color payoff, layer the product by applying additional thin coats. The formula is designed for medium-to-buildable coverage.
- Blending: Use a clean, fluffy blending brush to soften any harsh edges and seamlessly integrate the eyeshadow with other colors or your skin.
- Removal: Use a gentle eye makeup remover to cleanse the eyelids thoroughly.
Tip: The unique spongy texture allows for easy application and blending, making it suitable for both subtle and dramatic looks.
4. Care and Storage
Proper care and storage will help maintain the quality and longevity of your MAC Electric Cool Eye Shadow:
- Close Lid Tightly: Always ensure the compact lid is securely closed after each use to prevent the product from drying out and to protect it from dust and debris.
- Storage Temperature: Store the product in a cool, dry place, away from direct sunlight and extreme temperatures. Avoid storing in humid environments like bathrooms.
- Hygiene: To prevent bacterial contamination, avoid sharing the product. If using brushes, ensure they are cleaned regularly.
- Shelf Life: Refer to the Period After Opening (PAO) symbol on the product packaging (typically an open jar icon with a number followed by 'M' for months) for its recommended shelf life after opening.
5. Troubleshooting
| Issue | Possible Cause | Solution |
|---|---|---|
| Product appears dry or hard. | Lid not closed tightly; exposure to air. | Ensure lid is always sealed. If slightly dry, gently press the surface with a clean fingertip to reactivate the creamy texture. |
| Color payoff is too sheer. | Insufficient product applied; incorrect application method. | Apply additional layers for buildable coverage. Use a patting motion rather than sweeping for more intensity. |
| Eyeshadow creases on eyelids. | Oily eyelids; no primer used; excessive product. | Use an eye primer before application. Apply thin layers and blend well. Blot excess oil from eyelids before applying. |
6. Specifications
- Brand: MAC
- Product Name: Electric Cool Eye Shadow
- Shade: Iced
- Item Form: Cream (spongy texture)
- Finish Type: Shimmery / Frost
- Net Weight: 2.1g / 0.07 ounces
- Model Number (ASIN): B014JT4IXM
- UPC/GTIN: 773602377510
- Special Feature: Travel Size
- Number of Items: 1
7. Customer Support
For further assistance, product inquiries, or to report any issues, please contact MAC Cosmetics customer service through their official website or authorized retailers.
Official Website: www.maccosmetics.com
Note: Product availability and specific support channels may vary by region.





