1. Product Overview
The SimpliFire 30-Inch Built-in Electric Fireplace offers the ambiance of a traditional wood fireplace without the need for gas lines or venting. This unit features a masonry-style interior, a textured log set, and adjustable flame intensity levels. It includes an integrated heater for warmth, which can be operated independently of the flame effect.

Image 1.1: The SimpliFire 30-Inch Built-in Electric Fireplace, showcasing its realistic flame effect and included remote control.
2. Important Safety Information
Please read and understand all instructions before installing, operating, or servicing this fireplace. Failure to follow these instructions may result in electric shock, fire, property damage, or personal injury.
- Electrical Safety: Ensure the fireplace is connected to a properly grounded outlet. Do not overload circuits. Disconnect power before any service or maintenance.
- Placement: Maintain proper clearances from combustible materials as specified in the installation section. Do not block air vents.
- Operation: Do not operate the fireplace if the cord is damaged or if the unit malfunctions. Keep children and pets away from the operating unit.
- Proposition 65 Warning: This product can expose you to chemicals including carbon monoxide, which is known to the State of California to cause cancer and birth defects or other reproductive harm. For more information go to www.P65Warnings.ca.gov.
3. Setup and Installation
The SimpliFire electric fireplace is designed for built-in or freestanding installation. Proper framing and electrical connections are crucial for safe and efficient operation.
3.1 Dimensions and Clearances
Refer to the diagram below for detailed product and framing dimensions. Ensure adequate space for air circulation and maintenance access.

Image 3.1: Detailed dimensions and framing requirements for the SimpliFire 30-Inch Built-in Electric Fireplace.
3.2 Electrical Connection
The unit can be hardwired for 120V or 240V operation, or used with a 120V plug-in adapter. Consult a qualified electrician for 240V hardwire installations.
- 120V Operation: Provides 5,000 BTUs of heat. Can be hardwired or connected via a plug-in adapter.
- 240V Operation: Provides 10,000 BTUs of heat. Requires hardwiring only.
4. Operating Instructions
The SimpliFire electric fireplace is controlled using the included remote control. Ensure two AAA batteries (not included) are installed in the remote.

Image 4.1: The intuitive remote control for the SimpliFire electric fireplace.
4.1 Remote Control Functions
- Power Button: Turns the unit on or off.
- Flame Button: Adjusts the flame intensity through four levels.
- Heater Button: One press turns the heater on, double press turns it off.
- Thermostat Buttons (Up/Down): Adjusts the desired room temperature from 61°F to 82°F.
- Timer Button: Sets the operating timer from 30 minutes to 9 hours.
4.2 Heat Output
The fireplace can provide supplemental heat to a room. The heat output depends on the electrical connection:
- 120V Connection: 5,000 BTUs, heating coverage up to 400 sq ft.
- 240V Connection: 10,000 BTUs, heating coverage for larger areas.

Image 4.2: Heat output options and detailed log set with efficient LED lighting.
5. Maintenance
Regular maintenance ensures optimal performance and longevity of your electric fireplace.
- Cleaning: Disconnect power before cleaning. Use a soft, damp cloth to clean the exterior surfaces. Do not use abrasive cleaners or sprays.
- Air Vents: Periodically check and clean the air intake and exhaust vents to ensure they are free from dust and obstructions.
- Log Set: The textured log set and LED lighting are designed for durability and typically require no maintenance.
6. Troubleshooting
If you experience issues with your SimpliFire electric fireplace, refer to the following common troubleshooting steps:
- No Power: Check if the unit is properly plugged in or hardwired. Verify the circuit breaker has not tripped. Ensure the power button on the remote or unit is pressed.
- No Heat: Confirm the heater function is activated. Check the thermostat setting; if the room temperature is above the set temperature, the heater will not activate. Ensure air vents are not blocked.
- No Flame Effect: Verify the unit is powered on and the flame button has been pressed.
- Remote Not Working: Replace the batteries in the remote control. Ensure there are no obstructions between the remote and the fireplace sensor.
If problems persist after attempting these steps, contact customer support.
7. Specifications
| Feature | Specification |
|---|---|
| Brand | SIMPLIFIRE |
| Model Name | electric fireplace (SF-BI30-E) |
| Power Source | Corded Electric |
| Product Dimensions | 11.75"D x 31"W x 26.75"H |
| Material | Metal |
| Finish Type | Painted |
| Installation Type | Built In, Freestanding |
| Heat Output (120V) | 4800 British Thermal Units (BTUs) |
| Heat Output (240V) | 10000 British Thermal Units (BTUs) |
| Special Feature | Corded |
| Style | Contemporary |
| Color | Black |
| Room Type | Living Room |
| Ventilation Type | Vent Free |
| Heating Coverage | 400 sq ft (120V) |
| Included Components | Remote Control |
| Specific Uses For Product | Indoor |
| Item Weight | 35 Pounds |
| Shape | Rectangular |
| Burner type | Quartz |
| UPC | 652174685356 |
| Manufacturer | SIMPLIFIRE |
| ASIN | B00MOIAQFU |
| Date First Available | August 13, 2014 |
8. Warranty and Support
The SimpliFire 30-Inch Built-in Electric Fireplace comes with a Limited Warranty. For specific details regarding coverage and duration, please refer to the warranty documentation included with your product or contact SimpliFire customer service.
For technical assistance, troubleshooting not covered in this manual, or warranty claims, please contact SIMPLIFIRE customer support. Contact information can typically be found on the manufacturer's website or in the product packaging.







