User Manual for KitchenAid models including: KRQC506MPS 4 Door Refrigerator, KRQC506MPS, 4 Door Refrigerator, Door Refrigerator, Refrigerator

KitchenAid 4-Door Refrigerator HOW TO SELL

11 mag 2023 — Enjoy the flexibility to keep ingredients organized and easily accessible with the premium sliding storage trays in the refrigerator and freezers.

KitchenAid 4-Door Refrigeration How to Sell Guide KitchenAidRefrigeration May 10 2023

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WT30492 How to Sell - KA 4-Door Refer
KitchenAid® 4-Door Refrigerator
HOW TO SELL
KRQC506MPS
FLEXIBLE STORAGE
Full-width, wood-look finish refrigerator tray slides out for easy access to large platters and ingredients while Side-by-Side freezer design splits the freezer compartment in two sections, enhancing organization and access to ingredients.

KRQC506MPS 19.4 Cu. Ft. 4-Door Refrigerator

4-DOOR DESIGN WITH
COUNTER DEPTH
Keep ingredients organized and easily accessible with a French Door refrigerator on top and Side-by-Side freezer compartments on bottom. This offers a built-in look and allows more room to move around.

Where style meets flexibility
Enjoy the flexibility to keep ingredients organized and easily accessible with the premium sliding storage trays in the refrigerator and freezers. The refined interior design features a platinum-colored finish, metallic accents and tinted glass drawers and bins.

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KRQC506MPS

Why 4-Door?
Customers need a refrigerator that is the right configuration and size for their space.
They desire the right capacity with flexible organization to meet their family's changing storage needs. The 4-door offers flexible storage spaces in both the refrigerator and freezer compartments.

Why Counter-Depth?
Counter Depth Trended Unit Sales: 2014-2019
2,000,000 1,500,000 1,000,000 500,000

Their purchase should fit their needs but still be priced to fit their budget. The KRQC506MPS is priced competitively against other 4-Door offerings.

2014 2015 2016 2017 2018 2019
More shoppers are looking for refrigerators that are configured to their needs, sized-properly, modestly priced and offer flexible storage solutions.
Counter depth refrigerators are a logical choice and have seen steady growth, a trend that is projected to continue.*

*Source: AHAM Industry FDBM

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What is the confirmation of your current refrigerator?

Qualifying Questions 2
What do you like/dislike about it?

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What ingredients do you try to store in their ideal environment?

Features
KRQC506MPS

FOUR DOOR DESIGN
4-Door Design refrigerator with French Door refrigerator on top, combined with Side-by-Side freezer compartments on bottom, including one with custom freeze option, offers flexibility to keep ingredients organized and easily accessible.

COUNTER-DEPTH DESIGN
allows this freestanding refrigerator to fit nearly flush with surrounding cabinetry to offer a built-in look and allow more room to move around seamlessly within your kitchen.

SLIDING STORAGE TRAYS

SIDE-BY-SIDE FREEZER

CUSTOM FREEZE ZONE

This premium sliding storage

Side-by-Side freezer design splits

The Custom Freeze Zone in the

tray has a wood-look finish that is

the freezer compartment in two

right side of the freezer section,

moisture- and stain-resistant, and is sections, enhancing organization

sets temperature between chilled

versatile enough for serving platters, and access to ingredients. The left

and frozen at 0, 10, or 19F. Great for

or simply organizing ingredients

section is a traditional freezer, while keeping compound butters, gelato,

and keeping items at hand. When

the right side flexes as a Custom

or Shaved Ice at perfect serving

entertaining, the premium wood-

Freeze Zone for a softer chill. No

temperature.

look will impress guests with its form need to dig through this freezer to

and function. Plus, the tray is fully

find your ingredients.

removable for easy cleaning.
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DEMOS
KRQC506MPS

MULTI-ZONE STORAGE
Demonstrate the wood-look finish trays by asking a customer to slide them out and share what they would store on them.

INTERIOR
Prop the interior with colorful foods that will pop with the industry-first platinum colored interior.

WRAP IT UP
SAY
 The platinum-colored interior and LED lighting makes fresh ingredients stand out & easy to find.
DO
 Demonstrate flexible organization by having the customer touch and interact with the premium shelves. Ask them to share what items they would store where.

REFERENCE
 Find additional assets about KitchenAid® 4-Door refrigerators at learnwhirlpool.com.
FEEL
 Confident offering the four door refrigerator to customers who dislike digging through their freezer to find food.

FIND MORE APPLIANCE SALES RESOURCES AT LEARNWHIRLPOOL.COM
Whether you seek educational courses, documents, lineups, or videos, LearnWhirlpool is that one source for appliance sales materials for Whirlpool®, Maytag®, KitchenAid®, and Amana® products.

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®/TM ©2023 Whirlpool. All rights reserved.



References

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