Product Overview
The Verve Whole Bean Coffee Medium Roast Variety Pack offers a selection of premium whole bean coffees, designed for both hot and cold brew methods. Each 12oz bag is packed to ensure freshness and deliver a rich, aromatic coffee experience.

Image: Verve Whole Bean Coffee Medium Roast Variety Pack, featuring Streetlevel, Aster, and Seabright blends.
Our coffee is small-batch roasted daily in Santa Cruz, California, utilizing a combination of vintage-style and state-of-the-art roasters. A preservation technique is applied to ensure optimal freshness upon arrival. The whole bean coffee is packaged in a resealable pouch to maintain freshness after opening. Roast and best-by dates are conveniently located on the bottom of each package.
Preparation Guidelines
Grinding Recommendations
- For Drip Coffee: Medium grind.
- For Pour Over: Medium-fine grind.
- For French Press: Coarse grind.
- For Espresso: Very fine grind.
- For Cold Brew: Coarse grind.
Hot Brew Methods
For optimal flavor, use filtered water and a brew ratio of approximately 1:15 to 1:18 (coffee to water by weight). Adjust to personal preference.
- Heat water to 195-205°F (90-96°C).
- Measure desired amount of freshly ground coffee.
- Brew using your preferred method (drip, pour over, French press, espresso).
- Serve immediately for best taste.
Cold Brew Methods
Cold brewing extracts a smoother, less acidic coffee concentrate. Use a coarse grind for best results.
- Combine coarsely ground coffee with cold, filtered water in a ratio of 1:4 to 1:8 (coffee to water by weight).
- Stir gently to ensure all grounds are saturated.
- Cover and steep at room temperature or in the refrigerator for 12-24 hours.
- Strain the concentrate through a fine-mesh sieve or cheesecloth.
- Dilute with water or milk to taste before serving. Store concentrate in the refrigerator for up to 1 week.
Blend Profiles

Image: Streetlevel Blend Profile

Image: Aster Blend Profile

Image: Seabright Blend Profile
Storage and Freshness
Proper storage is crucial for maintaining the quality and flavor of your whole bean coffee. While coffee beans do not expire or become harmful when stored correctly, they can go stale over time, losing their aromatic compounds and desirable flavors.
- Airtight Container: Store whole beans in an opaque, airtight container away from light and heat. The resealable pouch provided is designed for this purpose.
- Cool, Dark Place: Keep coffee in a pantry or cabinet, away from direct sunlight, ovens, or other heat sources.
- Avoid Refrigeration: Do not store coffee in the refrigerator, as it can absorb odors and moisture, leading to stale flavors.
- Freezing (Optional): For long-term storage (beyond 2-3 weeks), whole beans can be frozen in an airtight container. Thaw only the amount needed to prevent repeated freezing and thawing, which can degrade quality.
- Freshly Grind: For the best flavor, grind beans just before brewing.
Common Questions
Why does my coffee taste stale?
Stale coffee is often a result of exposure to air, light, heat, or moisture. Ensure your beans are stored in an airtight container in a cool, dark place. Grinding beans immediately before brewing also significantly impacts freshness.
How do I adjust the strength of my coffee?
Coffee strength can be adjusted by altering the coffee-to-water ratio. For stronger coffee, use more coffee grounds or less water. For weaker coffee, use less coffee grounds or more water. Experiment to find your preferred balance.
Product Specifications
| Specification | Detail |
|---|---|
| Brand | Verve Coffee Roasters |
| Item Model Number | P4-LN61-IDFN |
| ASIN | B0DCM3915J |
| Item Weight | 2.25 Pounds (total for variety pack) |
| Units | 36.0 Ounce (total for variety pack) |
| Item Form | Whole Bean |
| Caffeine Content | Caffeinated |
| Roast Level | Medium Roast |
| Package Information | Bag |
| Diet Type | Kosher |
| Manufacturer | Verve Coffee Roasters |
Brand Commitments
Farm Level Initiative

Image: Verve's Farm Level Initiative
Verve Coffee Roasters is committed to positively impacting the communities we partner with at origin. This includes environmentally sustainable growing practices, direct sourcing from farmers, preserving heirloom varieties, and ensuring fair wages for producers.
Roaster of the Year 2024

Image: Verve Coffee Roasters - Roaster of the Year 2024
Verve Coffee Roasters has been recognized as Roaster of the Year 2024 by Roast Magazine. This award acknowledges our dedication to innovating the coffee industry while uplifting all individuals involved in the coffee lifecycle, from seed to cup.
Support Information
For specific warranty details or further product support, please refer to the official Verve Coffee Roasters website or contact their customer service directly. Information regarding dietary supplements has not been evaluated by the FDA and is not intended to diagnose, treat, cure, or prevent any disease or health condition.
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