1. Product Overview
The Branch Basics Concentrate is a powerful, multi-purpose cleaning solution designed to replace virtually every cleaner in your home. This 33.8 fl oz (1 liter) refill is formulated with plant and mineral-based ingredients, ensuring a human-safe, fragrance-free, and biodegradable product.
It is effective for various cleaning tasks, from surfaces and laundry to dishes and tough stains, while being gentle on your family and pets.

Image: Branch Basics Concentrate Refill bottle, 33.8 fl oz.
2. Safety Information
Your health is our priority. Branch Basics Concentrate is formulated to be human-safe and gentle, even for those with sensitive skin, babies, kids, and pets. It is free from harmful preservatives, fragrances, dyes, bleach, and ammonia.
- MadeSafe Certified: Ensures the product is made with ingredients not known to harm human health, animals, or ecosystems.
- Leaping Bunny Certified: Guarantees no animal testing in any phase of product development.
- Third-party tested: Proven to be non-irritating to skin and eyes.
Note: Statements regarding dietary supplements have not been evaluated by the FDA and are not intended to diagnose, treat, cure, or prevent any disease or health condition.

Image: A child eating berries near a Branch Basics bottle, emphasizing the product's safety.

Image: Graphic highlighting that Branch Basics contains no harmful preservatives, hormone disruptors, phthalates, parabens, ethoxylated alcohols, fragrances, or VOCs.
3. Usage Instructions & Dilution Ratios
The Branch Basics Concentrate is designed to be diluted with water to create various cleaning solutions. Refill bottles are sold separately. Follow these guidelines for optimal performance:
General Dilution Ratios:
- All-Purpose Cleaner: 1 Part Concentrate, 11 Parts Water.
- Bathroom Cleaner: 1 Part Concentrate, 5 Parts Water.
- Foaming Wash: 1 Part Concentrate, 4 Parts Water.
- Laundry Solution: 1 Part Concentrate, 2 Parts Water.
- Streak-Free Cleaner: 1 Drop Concentrate in 24 oz Distilled Water.
How to Refill Your Bottles:
- Fill with water to the designated "water" line on your Branch Basics bottle.
- Add Concentrate to the "Concentrate" line.
- Top off with water and begin cleaning!

Image: A three-step diagram illustrating how to refill Branch Basics bottles with water and concentrate.

Image: A visual representation of how one concentrate bottle can create multiple refills for different cleaning solutions.
4. Special Uses
Beyond general cleaning, the concentrate can be adapted for specific tasks:
- Carpet: Use 2 oz of concentrate in a 24 oz spray bottle. Spray the affected area, agitate gently, and blot clean.
- Pre-Treat Stains: Apply concentrate directly to tough stains, let it sit for a short period, then wash as usual. For extra power, use with Branch Basics Oxygen Boost. Soaking may be required for stubborn stains.
- Floors (Wood Damp Mop): Mix 1 oz (2 tablespoons) of concentrate per gallon of water.
- Vinyl/Linoleum Floors: Use 2 oz of concentrate in a 24 oz spray bottle, spray, and wipe clean.

Image: A collage demonstrating the versatility of the concentrate for various household cleaning needs.

Image: The Branch Basics Concentrate bottle highlighting its endless uses for various cleaning tasks.
5. Ingredients
The Branch Basics Concentrate is made with the following plant and mineral-based ingredients:
- Purified Water
- Decyl Glucoside
- Organic Chamomile Flower Extract
- Coco-Glucoside
- Sodium Citrate
- Sodium Bicarbonate
- Sodium Phytate
6. Important Notes
Color Variation:
Color variation in the concentrate is normal and expected. As the formula is made with real, plant and mineral-based ingredients, natural color shifts can occur. Chamomile, a key ingredient, is particularly influenced by crop, soil, and growing conditions, leading to variations from very pale to deeper amber hues. The color may also deepen over time. These variations are a sign of the natural formula and do not affect the product's quality, safety, or performance.

Image: Three bottles of Branch Basics Concentrate demonstrating the natural color variation.
7. Storage
Store the Branch Basics Concentrate in a cool, dry place, away from direct sunlight. Ensure the cap is tightly sealed after each use to maintain product integrity.
8. Troubleshooting
- Suboptimal Cleaning: If you find the cleaning performance is not as expected, double-check your dilution ratios. Adjusting the concentration slightly may be necessary for particularly tough jobs or specific surfaces.
- Stubborn Stains: For persistent stains, consider pre-treating the area with undiluted concentrate or a stronger dilution, allowing it to sit for a longer period before cleaning. For best results on tough stains, combine with Branch Basics Oxygen Boost (sold separately).
9. Warranty and Support
For detailed information regarding product warranty, returns, or additional support, please visit the official Branch Basics website or contact their customer service directly.
You can find more information and contact details on the Branch Basics Store on Amazon.